Gonzalez Calvillo - Meet new stardards

Our practice

Our firm’s Franchising, Licensing and Distribution Practice Group has a developed expertise at counseling domestic and foreign clients, from the scheme design to the implementation of franchises in Mexico.

We provide comprehensive advice to clients in all legal and business-related aspects, including the corporate, contractual, intellectual property and tax matters to be taken into consideration for the structuring of franchises, licensing, distribution and marketing of their products and services.

We have substantial experience providing legal opinions on the scope and implications of franchising, licensing and distribution schemes in Mexico and its impact on a global scale business standpoint, including the structuring and establishing of franchise networks and master franchises, as well as in area development and unit franchise agreements, with the drafting and negotiation thereof and their registration before relevant Mexican authorities. We also advise on the analysis of potential breach and/or unfair competition, to undertake applicable legal actions, from cease-and-desist orders to representing clients in litigation and dispute resolution proceedings.

We advise our clients on the planning and managing of a complete franchise, license business and their intellectual property portfolio, reporting on the laws, regulations, treaties, requirements, processes, renewals, and other required aspects to achieve effective legal protection. In this regard, our team works closely with clients to efficiently assess their needs and thereafter provide tailored advice.
We are actively involved in national and international associations related with franchising and often invited as speakers in conferences organized by these, including the Mexican Franchise Association (Asociación Mexicana de Franquicias -AMF), the International Franchise Association (IFA), International Bar Association (IBA), the American Bar Association (ABA), and the Mexican Bar Association (Barra Mexicana de Abogados – BMA).

We have a good blend of clients, which includes renowned franchises from a wide range of industries.

Our lawyers are experts on:

  • Customs and International Trade
  • Franchising, Licensing and Distribution
  • Manufacturing and Maquila Operations
  • Marketing
  • Technology and Outsourcing